AI Insights · Timothy · July 2021
Top 5 Social Apps in Israel Q2 2021
In Q2 2021, the top 5 social apps in Israel, spanning both iOS and Android platforms, showcased varied trends in downloads, revenue, and active users.
In Q2 2021, the top 5 social apps in Israel—TikTok, Facebook, Instagram, Me - Caller ID & Spam Blocker, and Likee - Short Video Community—exhibited diverse performance metrics on a unified platform.
TikTok saw a significant rise in weekly revenue, starting from around $17.3K at the end of March and peaking at approximately $52K by the end of June. Weekly downloads fluctuated between 28.7K and 37.5K, with a notable peak in late April. Active users remained relatively stable, ranging from 3.2M to 3.5M throughout the quarter.
Facebook experienced a steady increase in weekly revenue, reaching up to $18K by the end of June. Downloads showed more variability, with numbers between 21.9K and 29.4K. Active users hovered around 5.7M, maintaining a consistent user base over the quarter.
Instagram had modest revenue figures, peaking at $92 in mid-June. Weekly downloads ranged from 21.1K to 32.5K, demonstrating a slight upward trend. Active users stayed relatively consistent, averaging around 4.4M.
Me - Caller ID & Spam Blocker displayed varied revenue, with a peak of approximately $12.1K in mid-June. Downloads fluctuated between 11.8K and 19.6K. Active users showed a slight increase, rising from 1.1M to 1.1M+ by the end of the quarter.
Likee - Short Video Community had lower revenue figures, peaking at $2.8K in late May. Weekly downloads varied from 5.6K to 8.9K. Active users remained fairly stable, with numbers around 120K throughout the quarter.
These insights are derived from Sensor Tower's data, offering a comprehensive look at the performance of leading social apps in Israel for Q2 2021. For more detailed insights, visit Sensor Tower.